• Design lead for an internal advertising "agency", designing online campaigns for external clients like Blockbuster, Scottrade, Lending Tree, and others.
• Design innovative advertising solutions for integrating ads with existing Yahoo! products.

• Principal designer for performance marketing team, designing and art directing banner campaigns from display creative through to high-converting landing pages in the education, pharmaceutical, and entertainment markets.

• Principal designer for all product shopping & web-based applications on Nextag.com.
• Redesigned several components of NexTag's online shopping experience, repeatedly increasing revenue with each project.
• Designed/built search-engine optimized "microsites" for the mortgage, electronics, & travel markets.

• Created a variety of web sites in the education, financial services, & home services markets, including initial concept, UI, design, and html templates.
• Redesigned existing search-engine optimized websites, often resulting in dramatic improvements in conversion.

• Assisted in the creation the company's first significant online presence, There.com.
• Designed a variety of co-branded marketing efforts (both online and print) for partners including ATI, HP, and Comcast.
• Improved look/feel and UI flow of several web-based applications on the company's member-facing website.

• Designed numerous online marketing campaigns, consistently resulting in increased clickthrough, downloads, etc.
• Maintained Netscape's branding & design specifications, improving communication within the design team and with partners.
• Evangelized & implemented CSS in the most recent redesign of Netscape.com, enhancing the appearance of the site and making updates easier.
• Trained design, production, and programming groups in Photoshop techniques and CSS implementation, improving credibility of the design team across departments.

• Mastered production techniques in HTML, CSS, AOL proprietary tools and image optimization for the web.

• BFA in Art, San Jose State University
• Graphic design & typography classes, University of California at Santa Cruz Extension

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